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"complete waste of time money and effort!"

"violet directions did not show up at all on my hair very disappointed"

"pastel pink absolutely awful dye more like conditioner"

"or if this just doesn’t work but i’m so disappointed"

"colour doesnt take at all more repelled from the hair"

"this tub conditions your hair too which is a big big bonus if you have dry damaged hair like i did!"

"some parts are pretty white but it's very patchy overall i used a clarifying shampoo as recommend"

"to say it ruined my hair is an understatement"

"please don't waste your money like i have"

"waste of money and cannot contact seller"

"this dye didn't actually damage my hair at all so the only con is human error lol this dye will stain everything and anything ie skin "

"nice for a cuz he but would not buy again"

"if you dye your hair any shade of blue be prepared to be stuck with it for a very long time as the blue tint will last extremely long"

"absolute waste of money"

"this is one of the worst toners i've used for reliability"

"it was really disappointing"

"really disappointed"

"however really annoying is what it did to my roots"

"luckily i don't really mind as i've been purple before but if i was set on blue i would have been disappointed"

"was really disappointed especially after i bleached and toned my hair for it to be a light colour"

"didnt work on my hair just made a mess with everything that touched my head turned blue"

"i know it is a pastel colour but it is so extremely pale you could barely see it"

"that said i bleach my hair before dying so if you don't ymmv depending on your hair type & colour"

"i didn't check it but i used the colour on a client and the tone was too dark which resulted in a bad colour job and an unhappy client"

"i used this on overly bleached hair so after a few washes it started to fade really quickly which to be fair every colour i tried was doing so expected this to be no different"

"there’s a tiny tiny bit of a hue in light sometimes on my dark hair but it fades quickly which"

"this product didnt take to nlindr hair could see a faint tint but barley any colour"

"still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"

"i was thinking about getting alpine green instead but it was too dark this does fade however after a couple of good washes"

"it did come off pretty well but still it is very messy if your doing it yourself like me"

"my only gripe is that it is quite expensive for what it is i was shocked at the size of the tub!"

"beware that the dye can stain even after first wash so use old pillowcases"

"it wasn't as bad for me but it left a nasty orange tint to my roots that was not there before"

"i should have gone with manic panic"

"the dye smells like silly putty in the tub but had no odour at all when putting it on my hair"

"fades green"

"i brought this for my daughters hair after trying all those diy temporary jobs at home tissue paper chalk felt tips you name it it didnt work and she really wanted purple hair!"

"like so long i'm getting annoyed haha"

"when washing my hair i use an anti dandruff shampoo and conditioner there has been some very feint staining on my white towels but again this completely disappears when washed"

"used this on my bleached very damaged hair and mixed it with conditioner to get a lighter colour"

"however the last green tones were a nightmare to remove and i had to resort to more bleach when every other solution i tried failed me"

"the final result was a pale green"

"quite a small container but it covered all of my hair"

"make sure you protect ears neck etc with vaseline to avoid staining!"

"lasted 6 to 8 washes on poorly bleached thick hair"

"it made my roots purpley at the front made my fringe white but left the very cool blonde almost untouched"

"the tub was cracked on arrival in a padded envelope"

"very misleading"

"initial review to note that i have received this product pastel pink and another wisteria however have to order another of each as the tubs are smaller than i was expecting and i have fairly long thick hair"

"my only problem and the problem i have most with these dyes is that they stain really badly if you use them straight from the pot"

"used on blonde hair and lasted 1 wash so rather disappointing"

"i've tried a few of these directions semi permanent dyes on un bleached hair now and have had mixed results"

"first he found there were no instructions in english he went on line and found how to use the product spent quite some time following the instructions to the letter only to find at the end that all the colour had just washed away"

"i had to have a very expensive colour correction before i had my highlights down again"

"i see a few negative reviews that can literally be explained by looking at the product more or maybe they don’t have much hair dye experience but anyway here’s some pointers: • this is vegetable dye"

"first he found there were no instructions in english he went on line and found how to use the product spent quite some time following the instructions to the letter only to find at the end that all the colour had just washed away"

"i used the dye on my natural brown hair without bleaching beforehand and the colour lasted about 3 washes my bath was vibrant green every time i washed my hair the dye does not stick to virgin hair well which was a shame as i really liked the dark greeny blue colour it came out as"

"doesn't fade too quickly either but best advise is use a gentle shampoo and keep the shower running cool when you rinse as using hot water will make the colour run quicker"

"i put it on my 9 year old sons fringe left it for the 15 mins as stated & rinsed washed straight out"

"i have also found that heat seals the colour for lasting longer"

"lasted about 8 weeks before it completely washed out and didn't leave any staining on my hair!"

"fades rather fast but if u add a little into your shampoo bottle just brightens up your colour with every wash"

"and it is turquoise y too more blue than green but fades to a weird blue y green later on"

"my hair feels like dried out straw to the touch despite being super healthy and not having been dyed in over 14 month before using this"

"used to remove yellow from bleached blonde hair"

"the product arrived a day earlier than the expected date which was very pleasing!"

"theres no fussing around with squeezing tubes into bottles and shaking them till your arm falls off just scoop out and apply"

"good quality doesnt smell bad doesn't stain and gorgeous colour"

"if the product stains the skin which it will if you let it gloves and keeping it off your face are essential diluted bleach was the only thing that we found that could remove it"

"bleaching it makes it green and dying it dark makes it dark green"

"the obvious down is the mess"

"however the dark tulip dye second photo i uploaded came out as a very nice in my opinion purple colour"

"dident last long atall gone in one wash despite bleaching"

"you have been warned"

"hair type: curly slightly dry long i used one pot but only have a little smidge left"

"but i still have half of it left considering i only dip dyed 2 inches of my black hair really after bleaching though which is a lengthy process and i'm going to apply it and re dye my hair tips repeatedly until it's all used up!"

"just a shame the silver didn't work"

"and your hair will also be blue too during wear this is a great way to soften the dark to light brutal growth of bleach at first glance to make it seem more like you have darker roots intentionally i recommend putting onto dry hair try this with purple shampoo first to see how ur hair takes as this will respond in a similar way"

"normally i use a purple shampoo on my hair and leave it on for quite a while so i have a slightly grey shimmer anyway that i wanted to intensify with this"

"didn't really seem to help with my hair at all but i may have been using the wrong tone"

"now i have a kind of weird gradient between yellow at the root and blue on the ends but definitely no silver grey"

"i just bleached my hair and it was quite brassy so once it had dried i applied the directions white toner all over and left it for 60 mins i wanted maximum effect "

"if the product stains the skin which it will if you let it gloves and keeping it off your face are essential diluted bleach was the only thing that we found that could remove it"

"came out really really patchy i did a test strand and it took way longer than the instructions said to take the colour"

"double dying did not improve the situation either"

"however i expect the result vary depending on hair type and i know my hair is damaged and porous so that could explain the lack of longevity also the lilac is very pastel so i expect a brighter colour would last much longer"

"nothing worked!"

"once dried it was a very light candy floss pink at best and in parts was more like highlights literally lasted about 2 weeks and her hair isn't washed every day"

"i do agree that it stained the towels during the application process but the dye did was out after a machine wash"

"really disappointed in this"

"i have a few very very very faint pink bits in my hair that only i can notice cause i know they should be there and that is literally it"

"theres no fussing around with squeezing tubes into bottles and shaking them till your arm falls off just scoop out and apply"

"i had the same amount of hair dye on the pink side different brand and it covered everything perfectly but this one looks really washed out"

"i like these dyes but of course they will fade"

"sorry to say this is a totally useless product"

"i left it on for about 15 minutes maybe slightly over as i was worried my hair might go vibrant pink!"

"i was really disappointed my hair is still yellow this definitely doesn't do what is says on the tin!"

"recently bleached my hair wanted it white grey but as always it went yellow"

"in person it does seem a bit patchy but that’s because i needed 2 tubs and only had 1 also it was hard getting it through my hair when wet"

"managed not to stain too much of my skin"

"i wont use hydrogen on my hair to able to use this hair coloring neither color my hair to blonde so it was a waste of money for me : update: my bf said it would be nice if i try to blonde my hair and give a shoot because it'd be awesome hair color"

"i brought this for my daughters hair after trying all those diy temporary jobs at home tissue paper chalk felt tips you name it it didnt work and she really wanted purple hair!"

"barely showed up and had washed out in a couple of washes"

"i’ve seen a few reviews disappointed by that"

"sadly the plum still ruined it all it came out more like violet darker than pictures here maybe it fades to actual red purple 'plum' with time?"

"i've wanted purple hair for ages but not allowed unnatural colours at work so i only wanted a temporary colour"

"i can never fault directions hair dye"

"i'm actually quite disappointed with it as i believed that the colour would be more vibrant or lively"

"i am now left with green stained hair"

"make sure you protect ears neck etc with vaseline to avoid staining!"

"it didnt fade out completely but enough that the mild ginger tones i had left in my hair after bleaching are showing through already and that's only after 1 wash having said that i did kix conditioner into the dye before applying to make more product as i only had 1 tub so i'm unsure of that has anything to do with it so in pics it now looks more red dark orange but it's a really nice colour when first applied and i love how easy it is to use"

"on bleached hair it is hard to get a true midnight shade of blue item got lost at the post office but that is no fault of the seller blue washes out to a green after a few washes which is a shame according to my hair colourist directions is really hard to remove from the hair once it is on there so if you are looking to completely strip colour out or change colours then bear this in mind"

"i cannot stress this enough"

"at a hairdresser to put it right completely out if pocket!"

"i should really have done a before and after picture but totally forgot"

"waste of time and money"

"wouldnt reccomend this product"

"this dye didn't actually damage my hair at all so the only con is human error lol this dye will stain everything and anything ie skin "

"we put this on the blonde bleached streaks in my hair and you can just barely tell i've done something to my hair no pink to be seen as such"

"does stain baths if you don't wash away the dye quickly though"

"stains very little"

"i'm naturally blonde and havent dyed my hair before"

"complete waist of money!"

"i have been dying my hair odd colours for just over 2 years now and i find that mixing this about 50 50 with turquoise makes the perfect blue with a fantastic fade time and a blue that doesn't rub off and stain everything!"

"if anyone is looking for a bright red please bare in mind that this is semi perm and fades to pink x"

"reds and blues stain bleached hair though"

"had to use a weak solution of household bleach to try and get it out!"

"i'm a hair dresser i've used these products b4 but will never use again terrible terrible product i've now had to book an appointment"

"but yea if you cba buying a purple shampoo this is cheaper and if you mix if with conditioner maybe you can cover your entire head and it does the same job tbh"

"beautiful colour but sadly does fade after even just 1 wash"

"doesn't damage the hair at all doesn't itch or burn and was so easy to comb through with no knots"

"dident last long atall gone in one wash despite bleaching"

"i used a whole pot to reverse ombre my medium long curly hair"

"it is forest green not ebony poor cover & longevity"

"daffodil only showed up very lightly on my hair but i susspected as much as my hair wasnt really light enough to begin with"

"i love this sooo much beens trying to get my hair bright red from black for a while now so iv used a lot of dyes and it was killing my hair so much but iv used this and my hair fills amazing and so much brighter then any proxcide dye iv been using so i'm very very happy with it will be defo sticking to this from now on i can at last keep my red hair without killing it in the process"

"stains badly everywhere should of worn gloves lovely colour but fades fairly quick most was gone after one wash but the initial colour looked amaze"

"and purple used dye on light grey dyed hair blond firstly definitely worth the money i only had to use a little and i have loads left it's almost like i haven't even used any that's how much i have left in each pot so a little does go a long way you don't have to use loads and loads other wise you are wasting the product the smell just like others have said all of my colours i brought smell almost like play dough but it actually smells nice "

"my hair has been every colour under the sun bar grey and yellow but for the past two years i have left it alone so it can grow really long fed up of hair extensions "

"i've used the blue loads of times and its great but the pink looked great but washed out after 2 days"

"application was very easy and there was not any kind of unpleasant scent"

"however the last green tones were a nightmare to remove and i had to resort to more bleach when every other solution i tried failed me"

"the water never really runs clear so once it gets to a pale version of your dye colour you're all done!"

"you only have to wait for about 15 20 minutes too for it to seep into the bleached hair which was much faster than the time interval for bleaching my hair had to wait for 70 minutes"

"if it is applied on wet hair the colour comes out more of a grey colour but if it’s applied on dry hair and is left on for a reasonable amount of time the colour outcome is incredible but on my hair the colour only lasted a couple of washes until it faded and a more of a blue ish colour was left and it’s not a bad colour either"

"on bleached hair came out very neon pink which at first hurt my eyes and was a bit embarrassing but the bright colours lasted well over 3 weeks until i went swimming and the chlorine turned it a flamingo pink and later faded to peach"

"it is not perfect but i have mixed highlights so it is really not noticeable for me i like the lilac hints"

"just a shame the silver didn't work"

"i've used the pink dye and that's worked great but for some reason this blue did not take"

"i have blonde ombré hair after a few months of having it done it had gone yellowish and not such a nice white blonde i didn't want to have to re dye it so i thought i would try this toner"

"tried on three generations teenage 30's and 50's hair nothing happened didn't take at all"

"my hair should be liliac and not blonde!"

"can’t wait to dye my hair again i had the green apple but i got send green apple but two different ones as one is light and one is dark 😂"

"update i've brought this again just incase i was doing it wrong"

"i will never use this product again and would not recommend it"

"it just didn't work"

"it did brighten my exsisting orange streaks but barely and that only lasted until the first shampoo when it all washed out altogether"

"i complained and received a replacement silver that was blue as the first one"

"it didnt fade out completely but enough that the mild ginger tones i had left in my hair after bleaching are showing through already and that's only after 1 wash having said that i did kix conditioner into the dye before applying to make more product as i only had 1 tub so i'm unsure of that has anything to do with it so in pics it now looks more red dark orange but it's a really nice colour when first applied and i love how easy it is to use"

"easy to use colour great but you need to double up for shoulder length hair and four for long hair the dye takes fast but beware of colour fade in the sun and washing as my daughters hair has now gone to bluer tones instead of violet and that's only after 1 week !"

"after having bleached my medium brown hair to a pale white blond i wanted to dye my hair back to brown"

"tried again & left it on for an hourbut it still didn't work"

"doesnt last ages and fades over time as with most semi dyes"

"i thought i'd made a mistake not buying at least a second pot as it's quite small and i have alot of hair"

"i see a few negative reviews that can literally be explained by looking at the product more or maybe they don’t have much hair dye experience but anyway here’s some pointers: • this is vegetable dye"

"my daughter is a redhead & didn’t last long"

"i followed the directions applied it to my bleached ombre hair some of the ends are extremely blonde"

"i will definitely be purchasing more as the only down side is the colour fades quite quickly "

"i read the warnings about stained towels and bedding etc and the first night i did put a towel over my pillow 'just in case' but in the morning there was no staining"

"washed out after 2 washes"

"this was therefore the most disappointing but i suppose it is to be expected when putting a light colour designed for bleached hair onto medium brown"

"didn't have much expectations to how it'd work but i really messed up and put a high life blonde on my already blonde hair and it came out terrible"

"just did not like the colour"

"had dark green hair for a couple of well then it went lime green wasn’t a good look"

"tried different dyes and this is the one where i stopped looking"

"i’d recommend doing your hair over the sink first then later on after it’s been washed with the colour in then maybe have another just to make sure all the product is out or it dyes literally everything be aware you’ll forever have pink water now just be very subtle once all the product is out"

"and your hair will also be blue too during wear this is a great way to soften the dark to light brutal growth of bleach at first glance to make it seem more like you have darker roots intentionally i recommend putting onto dry hair try this with purple shampoo first to see how ur hair takes as this will respond in a similar way"

"if you dye your hair any shade of blue be prepared to be stuck with it for a very long time as the blue tint will last extremely long"

"didn't have much expectations to how it'd work but i really messed up and put a high life blonde on my already blonde hair and it came out terrible"

"be careful when using on damaged and dry hair"

"i have had a few of these products and i fell that the key to getting the tone or cover you want comes with build up and trial and error"

"i have used this dye before and its been great but as i don't have any other dye on my hair it just didn't take!"

"still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"

"it lasts a good few washes before it needs topping up but it only tends to be the roots that need it not the ends"

"but this one had barely any pigment even when used neat there's only the slightest hint of purple barely noticeable"

"dark hair problems but in conclusion purchase this product if you're looking for a nice cool blue green colour"

"came with no instructions says lagoon blue but came out green"

"if it is applied on wet hair the colour comes out more of a grey colour but if it’s applied on dry hair and is left on for a reasonable amount of time the colour outcome is incredible but on my hair the colour only lasted a couple of washes until it faded and a more of a blue ish colour was left and it’s not a bad colour either"

"on the bright side this was delivered earlier than the expected delivery time which was good!"

"i have to say i did wear gloves whilst applying this but i did manage to cover my head ears and neck in pink dye"

"i would only recommend using this if your hair is either not bleached or is only subtly lightened"

": it's a shame"

"this product did not work my hair colour looked more like a kid of dark blue dark green and brownish if you want to buy this please mix it well in a bowl and strand test it first"

"but the product just did nothing"

"i have waist length hair so decided to stretch my dye by buying a deeper orange and diluting it with a conditioner to the light tint i wanted"

"will never buy again"

"waste of money and cannot contact seller"

"i have natural dark blonde roots mousy and a mixture of slightly orange and yellow toned blonde balayage"

"i don't recommend this product as it makes very little difference"

"she was so excited and it just didn't last"

"the ends of my hair certainly had a more copperish tinge but seeing as i had that anyway it wasn't something anyone noticed"

"just to note it does not cover natural brown hair as it didn't cover my roots"

"after 5 mins wash off"

"very disappointing do not recommend"

"tried 15 mins as instructions stated absolutely no difference whatsoever"

"very annoying"

"my hair is very short and was dyed blonde very light except for a few yellow patches here and there and even they were quite light"

"i have bought a few dyes of the directions range and up until now i have had it constantly stain my skin and ruined my work top"

"for short hair 1 wash is more than enough to wash it off for long hair after the 2nd wash it turns into a washed green"

"all in all it was pretty cool to have funky coloured hair for a few days so great for anybody who wants a change but doesn't want to commit"

"i have got medium length hair and not massively thick i will need to buy two tubs in the future to have more of an even coat"

"there is no smell to this product which i was very surprised by"

"came out really really patchy i did a test strand and it took way longer than the instructions said to take the colour"

"waste of my money although cheap i’ve used some blue shades before and they are decent"

"i use this on bleached ends of my hair which turned out a dark gingery toned brown"

"bought this for my daughter as she was desperate to dye her hair during lockdown"

"i ordered the directions silver and unfortunately this did nothing for my hair"

"pink tones which were not for me"

"getting him to not wash it for the first two days and then on only with cool cold water to ensure the colour lasts longer : colour is apple green and was put on bleached hair"

"the product doesn't take so well to non treated hair and doesn't last as long either"

"might be my fault and maybe i should have left on for linger but was nervous of going grey!"

"in person it does seem a bit patchy but that’s because i needed 2 tubs and only had 1 also it was hard getting it through my hair when wet"

"even on my super blonde hair this color pink was barely visible not enough pigment at all"

"its not going to work"

"very unhappy i'm sat crying"

"we didn't get off to a good start as there are no english instructions but thanks to an online translator we worked out what was needed"

"i had a feeling it wasn’t going to work when i didn’t used gloves to apply it to my hair and it didn’t stain my hands at all"

"you really can't go wrong with directions"

"first time i have dyed my whole head red as i was always disappointed at hairdressers"

"your picture shows a very purple hair dye which is what i thought i was buying but the product is ‘neon blue’"

"lmao not happening"

"it stained my sheets my face!"

"just unfortunate that it's so weak!"

"having very dark hair i followed my friends advice and bleached it also very daunting "

"the seller themselves however were very prompt and very quick which makes me upset that the product was so awful"

"tried it again for over an hour and finally again for 3 hours and each time the colour just washed straight out"

"i got some color but not as nice as others which is dissapointing"

"i would only recommend using this if your hair is either not bleached or is only subtly lightened"

"took over a week to come very dark purple i was looking for a very light purple smells nice but wont buy this one again "

"also the instructions weren't even in english"

"absolutely no colour pay off on my blonde hair"

"the remaining tint lasted about 2 weeks and i'm almost back to before so i'd say this would make a great dye for someone wanting to maintain a pastel or tint look having a separate conditioner mix with the colour to top up every few washes but knowing it'd fade quick if you stopped and wanted to try a new colour"

"really disappointed as i usually love the brand"

"the yellow blue combo isn't exactly what i was hoping for so kind of annoyed"

"however after the first wash this colour really faded to a horrible off pink and it took a further 2 weeks for the faded colour to completely disappear"

"as usual i dyed the section of my hair i wanted to be blue blonde first as the dye on darker hair will not work otherwise"

"doesn't damage the hair at all doesn't itch or burn and was so easy to comb through with no knots"

"used this on my sons hair one is strawberry blonde the other a darker blonde"

"it does not stop running!"

"if anyone is looking for a bright red please bare in mind that this is semi perm and fades to pink x"

"i bought the lilac and it's a good colour although i can't imagine it would show up much on anything other than light bleached blonde hair unfortunately is visibly faded after 1 wash and it only took about 3 washes to be completely gone from my hair so i am not totally sure i agree with the 'semi permanent' labelling i've used wash in wash out dyes that have lasted longer"

"tried different dyes and this is the one where i stopped looking"

"but beware of colour no way have i ever seen a pillar box this colour 🤣"

"not a good look"

"i have bought a few dyes of the directions range and up until now i have had it constantly stain my skin and ruined my work top"

"it wasn't as bad for me but it left a nasty orange tint to my roots that was not there before"

"staining is really the letdown for this product truly upset with this"

"i really hate those purple plum tints you get on the high street and at first i thought it had turned out like that"

"still getting rid of the color on the skin is very difficult i tried everything: soap of courses nail polish removal scrubs ashes"

"i'm so upset i spent so much money on this only to have my hair ruined!"

"very disappointed it wasnt particularly cheap!"

"it was only supposed to last up to 8 washes but about 30 washes later and numerous potions like vitamin c bicarbonate of soda lemon vinegar to get it out the highlights in her brown hair are still bright green"

"we put this on the blonde bleached streaks in my hair and you can just barely tell i've done something to my hair no pink to be seen as such"

"also it smells funny a little like play doh or like that green slime stuff"

"only used it last night so can't rate on longevity"

"we've previously used pink from this brand and it worked amazingly but this time a slight lilac tint at the very ends"

"i'm sure my purple shampoo will fix this but it's just annoying"

"would recommend buying it but keep in mind that the tubs are very small"

"it turned my very light patches a lilac white colour and didn't even touch any of the yellow sections so now my hair is even more mismatched than it was before"

"colour washed out in the first was washed my hair with cold water and with a none sulphate shampoo"

"it was a bit drippy and fairly messy the only reason i haven't given 5 stars "

"all he was left with was a very slight orange tinge that just looked a bit dirty"

"an absolute disappointment and a complete waste of money"

"didn’t really change the colour of my hair at all i dye my hair all the time i read reviews n thought i’d give it a go but i’m very disappointed"

"absolutely awful product!"

"cheap and nasty hair dye that doesn’t work"

"colour doesnt last very long"

"it really wasn't and i ended up with very patchy results after applying 1 bottle"

"ive completely ruined my hair over the years from excessive bleaching and colouring to the point where my hair would turn to "noodle" like consistency every time i bleached it"

"don't waste your money"

"waste of money"

"all it did was damage my hair"

"i have been dying my hair since i was 18 years old i'm now on the right side of 30 and until the lockdown caused my favorite color from a certain brand who thinks we're worth it to constantly be out of stock i had to change the brand or have a hair root meltdown!"

"left in for 15 minutes way below instructed times in perfect un damaged hair"

"would not buy again"

"the colour last for a very long time"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"i use medium brown and it leave my hair a lovely dark luxury brown colour the result is darker than medium brown but ignoring what they called the colour i love the result shade it gives me most hair colours when the colour is on your hair feels awful and in desperate need of conditioner with the oil hair breakage serum that you add to the colour even with just the colour on when rubbing it in you can feel your hair feels glossy and lovely and that before the conditioner goes on"

"i've ended up with patchy hair and given i only have a pixie cut that is very surprising!"

"smells awful burns your eyes grainy mixture all in all poison for your hair!"

"product may work well but handled incredibly poorly"

"literally the worst thing i've ever put on my hair supposed to lighten it i already had blonde hair and it still turned it neon orange"

"not only did this product correct all the patchy colours but its left my hair in a beautiful shiny condition"

"i'm now left with chemical burns which are very sore and itchy"

"i am really dissatisfied"

"disliked this dye maybe it was just my hair but the colour it left me with seemed to be quite patchy"

"aside from the easy application i’m seriously disappointed overall"

"the worst product i’ve used!"

"also the smell was pretty terrible but that may just be a property of hair bleach i’m not too experienced in this area"

"would probably be good for light brown etc shades wanting to go lighter but if you're dark brown black don't bother i re dyed my roots dark brown as it looked awful"

"i feel cheated having had to pay for this!"

"son says i’m wasting money at the salon!"

"the seal was non existent and being a chemical if it's out of date the chemical compounds can change and the fact you are risking putting this on your scalp very dangerous"

"i was a little worried when i put this on my hair and it felt dry and grainy but it did a really good job of lightening my hair"

"beware this is not a semi permanent as the listing indicates"

"my only issue was that the gloves leaked a little resulting in a couple of my finger tips becoming black for a week"

"false advertising !"

"the seal was non existent and being a chemical if it's out of date the chemical compounds can change and the fact you are risking putting this on your scalp very dangerous"

"a little more expensive but not better value sadly"

"lockdown roots were awful and this bleach lifted them all"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"hair feels dryer then it does after using the wella live lighten and pastel"

"we couldnt get the lid off it sealed itself and there was nothing for the dye to come out and was in poor condition so not ordering it again"

"an absolute disappointment and a complete waste of money"

"within 30 minutes of doing the allergy patch test a large blister had appeared on the inside of my elbow"

"very annoyed"

"after evey hair dye i’ve used never went right for me and i thought i’d give this a go as it’s new and has good reviews i was thinking it wouldn’t work but proved me wrong it’s absolutely amazing makes your hair soft shiney and no breakage absolutely love it and love the colour thankyou!"

"it's not something ever had a problem with"

"and after the treatment hair seem to be softer and stronger"

"i used this on my pre lightened hair it was a faff to use messing about with tubes and sachets i used 2 boxes and the top came out light orange and white in places the rest is a two tone streaky orange colour i wouldnt waste money or time on this again"

"it is an uneven colour but it was applied to uneven colour and it gave me the lift i needed"

"it’s noticeably drier but i did expect that given the ingredients"

"it dried quickly and was flaking off in little flecks"

"now i'm stuck with a very strange shade"

"i used this on my pre lightened hair it was a faff to use messing about with tubes and sachets i used 2 boxes and the top came out light orange and white in places the rest is a two tone streaky orange colour i wouldnt waste money or time on this again"

"ive completely ruined my hair over the years from excessive bleaching and colouring to the point where my hair would turn to "noodle" like consistency every time i bleached it"

"i have used soooo many different brand bleach lighteners on the market over the years and all have the same hair breakage consequence of lifting my natural dark blonde but this stuff amazing!"

"probably the beta black i've ever used managed to get my hair light after dark purple"

"ore like a dark auburn brown i expected it to of been lighter as my hair is light brown and expected caramel and not red tones"

"it barely touched my roots blonde turned into light orange i left it on for 45 min so definitely enough time and i was advised by manufacturer that this would be cool red as it doesn't have any copper toner mixed in it"

"utterly heartbroken & disgusted"

"i suspect it was a manufacturing issue but other than that i would recommend"

"it still gives me a red rash on my skin temporarily and slightly itchy scalp after again only temporarily but from the actual application to the finish its the safest and most effective"

"this version did not leave my hair in as good condition as previous suspect missing elements made the product cheaper to produce but still sold at same price"

"i would honestly have to skip this again due to the reasons stated there’s better options here on amazon"

"it dried quickly and was flaking off in little flecks"

"my hair is very pale blonde and i wanted to go slightly darker but it made no difference whatsoever"

"the instructions are in russian there is no activation serum which is usually supplied in this product have used it for 4 years "

"arrived well over a month late completely damaged"

"i’ve reordered this product a few times as i like how it dies my hair with good coverage of the white hair the shade and shine"

"i decided to do a diy at home balayage touch up and chose this for the bleach with the promise it wouldnt go yellow"

"product was unusable"

"had to buy a lot of purple shampoo to tone out the brassy tones"

"this was the first time i've dyed my hair at home so was very worried as to the outcome"

"easy to use but wouldnt use agian"

"had two elements missing: 1 small sachet to be added to colour mix and 2 a restructuring conditioner to be used three weeks after colour "

"bought this during the coronavirus epidemic and i was very happy with it"

"i buy this every four to five weeks as it consistently covers any grey re growth and leaves my hair in good condition also you get another follow up conditioner to use to keep the colour maintainted within the box recommend"

"i also bought a brush to do mine which enabled me to evenly spread the product made life so much easier and avoided any patchiness"

"i'm now left with chemical burns which are very sore and itchy"

"i know is full of chemicals but it doesn’t smell as strong as other brands gentle on my scalp and colour lasts for 2 3 months"

"after not being able to go another day lockdown troubles i decided"

"would definitely recommend but be aware that there's only so much it can do and you may end up yellow or ginger not necessarily white blonde"

"i was worried it would come out flat and one dimensional as has been my experience with box dyes in the past but actually the colour result is deep and rich with multiple tones"

"the stupid thing made my hair red not orange blooming red"

"it has damaged my hair"

"left for 30 minutes and the conditioner left my hair frizz free and soft"

"was uncomfortable on the eyes when applying to hair which i assume is the ammonia"

"terrible not happy at all"

"worked fine but darker than expected and conditioner not very good quality"

"really looks my hair years ago when the whites were not there"

"a professional hairdresser recommended me to get a short haircut to get rid of the schwarzkopf colouring"

"i bought this due to the hairdressing issues caused by the pandemic"

"i have been dying my hair since i was 18 years old i'm now on the right side of 30 and until the lockdown caused my favorite color from a certain brand who thinks we're worth it to constantly be out of stock i had to change the brand or have a hair root meltdown!"

"didn't really leave my hair very shiny or cover all my greys wouldn't buy again "

"it actually arrived a day early in these crazy times when i have packages from other sellers arriving weeks late so i was very impressed"

"you don’t get that horrible chemical smell and funny hair texture"

"i had a terrible tangle even though i used a lot of the conditioner supplied"

"refund issued didn't have to return it"

"1st picture was a failed attempt at going blonde from dark brown using the cool blonde dye of this same brand"

"the red was more stubborn which is more visible when wet but dry it adds a lot more texture to the hair with a bit of a shadowing effect"

"i had faded a lot out and then used this and i have a natural dark blonde colour no yellowish tones and my hair felt health after using"

"it's been about two months since i dyed my hair with this and it has washed out about 50%"

"i don't even know if it was fake because there was no seal shouldn't be selling on amazon!"

"rather than return which i did once before and cost me too much i have binned this rubbish"

"have never used this before but couldn’t get usual brand"

"i used the lightener which worked normally then applied the coo light blonde a week later and it did the sum total of nothing absolutely no change in hair colour at all"

"the only positive thing i can say is it didn't dry my hair out"

"i opened the box and there was no setting lotion inside"

"i bought this due to the hairdressing issues caused by the pandemic"

"also no gloves in box"

"i then had to purchase some products to bring down the swelling"

"not to mention clumps are falling out"

"where i'd been i'll for weeks and my roots looked like a fuel carriageway running from my front of fringe and scalp right to rear"

"i have never had this problem with any other bleaches"

"easy to use no horrible smell makes hair soft no horrible dryness only issue was it didn't lift my hair as much as i thought it would but saying that i did have red tinges in my hair so will be my fault i do like schwarzkopf as i normally get the live colour"

"i suspect it might be a fake"

"wasted my money this does not state anywhere on amazon or their website you cannot use if you have percent 30 gray hair"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"i will not buy it again"

"still a nice colour but it's not that permanent"

"this could not even dye my hair after using it carefully"

"been using it for the past years would not change it"

"it actually left my hair in a better condition after dyeing it which is not normally the case"

"after 10 minutes my head started to burn after the recommend time of 25 minutes"

"but word of warning if you order 6 88 intense red they send 6 88 red brown"

"this stuff saved my hair after bleaching twice i applied fanola purple shampoo and then left unwashed for 3 days"

"thank god for this pack xx"

"quite harsh on the surrounding skin really recommend vaseline or something to stop it causing skin damage"

"i used the lightener which worked normally then applied the coo light blonde a week later and it did the sum total of nothing absolutely no change in hair colour at all"

"i tried to lighten my dark blonde hair and saw no results i even left it on twice as long as recommended after seeing no results and was left with not even slight lightening"

"i am honestly so upset about this purchase as it cost me money for my hair to look no different"

"i made a big mess 2 months ago as i decided to bleach my hair "

"colour doesnt last very long"

"won't ever again"

"was uncomfortable on the eyes when applying to hair which i assume is the ammonia"

"deffos wouldn’t suggest it!"

"its soft and fluffy ive lost no hair"

"this is a nice hair dye but be warned it will dye your hair jet black"

"top marks from me!"

"standard dye application just didn't lighten very much"

"i had faded a lot out and then used this and i have a natural dark blonde colour no yellowish tones and my hair felt health after using"

"i wanted to give my hair a break from bleaching so closer to my natural colour"

"its been 3 4 weeks and i still see no grey coming through yet so i'm very happy its kept its rich colour and not faded like some do and i still have the sachet of repair reviver treatment it says to use around 3 weeks after dye but i haven't needed to use it yet"

"probably the beta black i've ever used managed to get my hair light after dark purple"

"its been about 6 weeks and seemingly no fading or anything and after a couple of washes no dye coming out in the shower or on towels which is nice"

"smells awful burns your eyes grainy mixture all in all poison for your hair!"

"this product burned my whole scalp"

"purple hair to blonde in 20 mins with no toner!"

"i was worried it would come out flat and one dimensional as has been my experience with box dyes in the past but actually the colour result is deep and rich with multiple tones"

"unfortunately it was very itchy after to the point that my scalp was wounded"

"did not cover my greys"

"i was a little worried when i put this on my hair and it felt dry and grainy but it did a really good job of lightening my hair"

"grey's came back after a week of use disappointing"

"cheap and nasty hair dye that doesn’t work"

"i’m fussy with hair dyes and this was the first time using this one i can honestly say i’ll be using this one from now on it’s didn’t burn my scalp or make it itchy and it hasn’t made my scalp dry i didn’t need three bottles which i normally use i only used one and half :"

"this made my hair yellow!"

"this stuff saved my hair after bleaching twice i applied fanola purple shampoo and then left unwashed for 3 days"

"if you’re desperate this of course is better then the ominous bags of bleach and peroxide that are sold on amazon maybe a few purple shampoo masks are needed"

"this hair dye didn’t turn up it came in a box with no english writing was a different language was ment to be blond and turned my step daughters hair ginger not blonde"

"good dark brown colour not too dark black or unatural looking like some other brands"

"product box arrived broken liquid spilled out"

"it’s very very yellow and i tried to tone it with two different purple shampoos which made no difference"

"excellent results couldnt have asked for better"

"had to clean my carpet near the door because it was just that messy"

"i applied this to already bleached hair with some slightly darker patches to even it out and it did literally nothing"

"not to mention the smell was horrible"

"within 30 minutes of doing the allergy patch test a large blister had appeared on the inside of my elbow"

"i’m stuck with a weird brown colour and i am too scared to bleach it again so i’m stuck with it"

"do not buy lost all my hair!"

"excellent results couldnt have asked for better"

"i was careful to follow instructions and timings but was left with very dark brown hair but at least it’s got rid of my grey roots but i wouldn’t want to use this again"

"also the smell was pretty terrible but that may just be a property of hair bleach i’m not too experienced in this area"

"my hair was a light to mid ash blonde this did nothing only turned it brassy need purple shampoo to sort it out🤬"